PROJECTS ︎︎︎ Kaleidoscope
A gender-neutral children’s clothing line
Kaleidoscope is a children’s clothing brand that caters a playful and vibrant identity aimed to be gender-neutral for children ages 6-12. The wordmark logo was designed to illustrate its rounded, groovy and retro personality. The name Kaleidoscope was inspired by it’s constant everchanging tiles of patterns and colors that fits perfectly with children’s evergrowing growth in themselves, how they dress, and who they want to be.